Discover the iconic New Balance 990 sneakers, originally designed by the best in the industry to create the ultimate running shoe. Since their debut in 1982, the 990s have been a symbol of quality and refined taste for running enthusiasts and trendsetters alike. With updates in design and a wider range of color options, the 990s continue to embody the coveted status symbol they are known for. In short, the 990s are so exceptional that we have never stopped producing them. 990v6 for kids: making a big impact for the little ones.