A Dip into the Timeline of Chloé
Gaby Aghion, the matriarch of Chloé, established the fashion house in Paris with a vision to defy the rigid world of the '50s fashion. Aiming to craft off-the-rack couture-quality garments that embodied the spirit of the 'swinging' Parisian woman, Lucia 'Tata' Paset de Leon and Jacques Benedek birthed Chloé from a vision to the house of whimsical design and innovative structure that it grows to be today. Chloé is considered to be one of the very first luxury 'Prêt-à-Porter' brands in the fashion industry, a novelty idea that arose as a response to the growing demand for high fashion that could transcend the transient trends of haute couture.
Unraveling the Creative Fabric of Chloé
Unlike most fashion brands, Chloé bases its model on a 'fashion alphabet', anchoring its designs with a foundation of 'A-line'. The 'A' view emphasizes the silhouette with a cascading fabric that skims but doesn't stick. Chloé collections are marked by their meaningful connections to an elegant and luxurious lifestyle, offering a variety of apparel, accessories, and fragrances. However, while its floaty dresses and exquisitely feminine blouses are well-loved, it is the brand’s line of handbags that truly reached iconic status.
Unveiling the Emblem of Chloé: The Paddington Bag
Designed in 2005, the Paddington bag started a revelation in the fashion world. With its signature padlock design and slouchy chic aesthetics, the bag immediately blended with the fashion needs of that decade. Utilizing sumptuously supple leathers and incorporating the brand’s penchant for detailed hardware, the Paddington bag, just like the brand, signifies the empowered and stylish woman of today.
Chloé Marketed on Miinto: A Shopping Paradise
Experience the world of exquisite high fashion at Miinto. Explore the elegant simplicity of Chloé designs that speaks the language of femininity with conviction. Miinto brings together an awe-inspiring Chloé collection marked by innovation and creativity, showcasing billowy dresses, elegant tops, and iconic handbags. Miinto allows you to embrace your femininity and make a strong statement in every stride, every garment, and every accessory that is quintessentially Chloé. Art, fashion, and modernity fuse to form the distinct narrative of Chloé. Embodying an ethos that lies between fashion and prêt-à-porter, the brand showcases the cultivation of unparalleled craftsmanship, stylistic research, and technological advancement. With a distinctive approach to everyday elegance, Chloé provides not only a brand, but a lifestyle synonymous with exquisite Parisian chic. If whimsy and femininity are languages, Chloé speaks them fluently.